SoHo, Manhattan
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Welcome to SoHo

Adding a little spice to The Big Apple
You could say “South of Houston Street,” but most people won’t realize you’re talking about SoHo, the colloquial nickname for one of the most interesting neighborhoods in Manhattan. In the 1700s, it was a middle-class neighborhood. In the 1800s, it was a shopping and entertainment district with many famous designers and theaters getting their start. By the end of the Civil War, it was an industrial area when many of the unique cast iron buildings went up. In the 1960s, it became an artist’s enclave and premier art district. Talk about a chameleon!
Today, SoHo retains much of its artistic heritage and is still a place of great culture, but many high-end restaurants and upscale boutiques have popped up in droves. This has again turned SoHo into a fabulous shopping district with excellent eateries and entertainment. Trendy independent shops, large chains, and exclusive designer outlets have taken over many former art gallery spaces, but the arts and artists continue to thrive here. The housing includes luxury lofts and co-ops, stylish row houses, and lavish condominiums.

What to Love

  • The fabulous SoHo Cast Iron Historic District
  • Excellent public transportation with trains going throughout NYC
  • Art galleries with artists in residence, a unique NYC arrangement
  • Many fine-dining restaurants, delis, cafes, and lounges
  • Luxury shopping with swanky designer outlets and chic boutiques
  • Walkable streets with everything needed at residents’ fingertips

Local Lifestyle

Creative and chic come to mind here. Fashionistas are definitely happy living in SoHo, but there is still plenty of elbow room for artists and galleries. Residents still enjoy a quirky, artsy feel to the streets. Where else in New York will you find the Museum of Ice Cream but in SoHo? Owning a car is purely optional as everything needed is readily available. Locals have plenty of choices in their everyday shopping and artistic adventures, and at the end of the day, they can kick back with a cocktail at a rooftop bar.

Dining, Entertainment & Shopping

Raoul’s, with its tin ceilings and romantic atmosphere, is SoHo’s place for excellent French cuisine. Try their unforgettable roast rack of lamb. For delicious American and Mediterranean food, head to Jack’s Wife Freda and order Bennie’s chicken schnitzel. 
Authentic European food in the heart of SoHo awaits at Balthazar Restaurant, and make sure you try the duck confit—you won’t regret it. After a long day, unwind at Jimmy, a rooftop bar and lounge 18 stories high on top of the James Hotel. Take a fabulous view of the city and enjoy an easy tiger cocktail.
Of course, we’re talking New York City here, so shopping is unlimited, and you could spend a lifetime trying to visit all the boutiques. For unusual clothing and accessories from around the world, hit up Babel Fair. For quirky and sometimes bizarre collectibles, jewelry, home décor, art, and gifts, take a walk on the wild side at The Evolution Store. Or soak up some culture and check out the interesting avant-garde exhibits and historical pieces at the Center for Italian Modern Art.

Things to Do

Let loose and have fun at Artists & Fleas, a marketplace where artists set up stations to display their goods and vintage collectors hawk their wares. Grab some handmade jewelry or score some excellent vintage finds. Check out City Winery, a winery with concert space for live music, comedy, other performance art shows, good wine, and good food.

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