A Virtual Gym Breakthrough a la Tracy Anderson

 

By Francesca Bacardi



Tracy Anderson |Patrick McMullan via Getty Images

Tracy Anderson has plans to revolutionize at-home fitness.

The 45-year-old creator of the Tracy Anderson Method shared an avatar version of herself on Instagram early Monday that cryptically teased a new project in its caption: “The future of your health is on its way coming 08.20.20 @tracyandersononlinestudio.”

Steven Beltrani, Anderson’s chief communications officer, confirmed to Page Six that Anderson’s avatar is part of a “reimagined online studio experience … that will revolutionize the way people access their workouts with Tracy across the globe.”

We’re told Anderson and her company have been developing what she’s calling the “gym of the future” since last year and it will be an interactive virtual experience designed to transform the way people work out at home.

Currently, membership to Anderson’s Online Studio is $90 per month. The trainer who has been getting Gwyneth Paltrow, Tracee Ellis Ross and Jennifer Lopez into shape also has been live-streaming classes since the pandemic began.